Founded in 2000, Industry Ventures manages over $1.75 billion and has structured flexible liquidity solutions for entrepreneurs, venture capitalists and limited partners and helped pioneer a new market along the way.
Our vision is to change the way you think about venture capital investing. We provide our investors with differentiated access to investments that lower the overall risk of investing in venture capital while striving to maintain the upside potential. Our team is passionate about working with leading growth companies, their founders and the venture fund managers that help finance their businesses. We create win-win liquidity solutions for private investments in companies and funds and support their growth efforts with patient long term capital.
Our mission is to support innovative technology companies and their venture capital investors with reliable, honest, efficient, and long term capital solutions.
Industry Ventures was initially formed in 2000 to make seed stage investments in start-up technology companies. When the NASDAQ collapsed shortly after we had completed our first direct investments, the venture business entered a very difficult liquidity period. In 2001, we recognized an investment opportunity as the result of this liquidity challenge and shifted our investment strategy to focus on secondary investments in venture backed companies.
Our first secondary investment was the purchase of shares in Speedera Networks from a publicly traded corporation. Speedera Networks was acquired by Akamai in 2005.
A few months after buying part of Speedera, the firm acquired the venture capital division of Electronic Data Systems (EDS). Over the period from 2002-2004, the firm acquired over $200 million of invested capital from various sellers of venture capital portfolios including Bowman Capital, Enron Broadband Ventures and Infospace. This investment activity was instrumental in the early formation of the secondary market for venture capital investments.
In 2008, we launched our fund of funds effort with the acquisition of Little Hawk Capital Management. We were fortunate to invest in a number of high multiple potential venture capital funds that were small partnerships. We have subsequently built a portfolio of over twenty small, leading, early stage venture capital funds which has also created co-investment opportunities for our firm. Some of their underlying investments included Facebook, Instagram, Isilon, Pandora, Twitter, Uber and Zynga.
Over the last decade, the firm has evolved from being a pioneer in the secondary market to becoming the leading provider of liquidity for the venture capital market. We manage over $1.75 billion of institutional capital and operate with one of the largest investment teams in the sector.
We address the inefficiencies in venture capital with flexible liquidity solutions for entrepreneurs, venture capitalists and limited partners. We invest directly into companies and indirectly through limited partnership interests.
"Industry has really established itself as a go-to partner for founders, management teams and VCs facing liquidity issues of every kind. It's not one-size-fits-all with them. They look at your individual situation and try to figure out how to create a win-win across stakeholders. This new fund is great news for Industry and great news for our ecosystem."
Managing Director of Madrona Venture Group
“If the key to success is hard work, Industry Ventures will be successful 100% of the time. Their team are superb networkers and challenging / restless partners. They have a deep knowledge of the global ecosystem and always have their finger on the pulse of what is new and what is hot. Their enthusiasm and energy are a catalyst for our team.”
General Partner at Kreos Capital
“Industry Ventures is a value-add to our investor base with a variety of flexible liquidity options and strategic insight to help us navigate long term growth for our company. They understand the unique needs of our business.”
President and CEO of Rocket Lawyer and former CEO of LinkedIn
"There isn't a friendlier, more decisive, or visionary LP in the business today. Period. Industry Ventures has been with us since day one and will always get first look at our projects"
Founder and Managing Director, Lowercase Capital and seed investor in Twitter, Instagram and Uber.
“Industry Ventures is the most plugged-in team when it comes to creating liquidity options for a wide variety of shareholder needs. It’s a world-class team that places supreme value on integrity and follow through.”
General Partner of Village Ventures and Greycroft Partners
“Industry Ventures’ approach to structuring win-win liquidity options for existing shareholders of private, VC-backed companies reflects their leadership position and sophisticated understanding of secondary market dynamics built through over a decade of experience meeting our needs.”
Co-founder of Vitrue (acquired by Oracle)
“We were fortunate to have Industry Ventures, a trusted investment partner, by our side as we have evolved. They have been invaluable in helping address the liquidity needs of our shareholders.”
CEO and Founder of Ellie Mae
Industry Ventures is a thought leader in the venture capital sector. Read our white papers on the venture capital secondary market and the opportunity for smaller venture capital funds.
The firm has acquired founder's equity interests, positions from angel and venture funds, corporate and financial institution portfolios, fund side pockets, LP interests and other special situations. In addition, we invest in small specialized venture capital funds that have high return potential. Our portfolios are diversified by vintage year, investment sector and company stage.
The Industry Ventures investment team has deep experience in venture capital including secondary direct investments, partnership commitments and special situation investing. Our flexibility with secondary tranasction structuring, focus on growth companies, investments in small funds and our deal flow differentiates us in the market. learn more about our expertise by viewing the bios below.
Brian Langner, CPA
Industry Ventures was formed in 2000 by Hans Swildens to make seed stage investments in start-up technology companies. Shortly after making our first investments the NASDAQ collapsed and the venture business entered a very difficult liquidity period. In 2001, we pivoted the investment focus to purchase shares in venture backed companies in secondary transactions.
Our first secondary investment was the purchase of shares in Speedera Networks from a publicly traded corporation. Hans helped his brother Eric start Speedera Networks with Rich Day and Ajit Gupta (together the "ERA"). Speedera Networks was acquired by Akamai in 2005. Prior to Speedera, Eric and Hans founded Microline Software after Eric wrote various user interface components of Netscape Navigator 1.0 in 1994. Microline was acquired in 1997 by Neuron Data and the combined company rebranded Blaze Software. Blaze went public in 2000 and was subsequently acquired by Fair Isaac.
A few months after buying part of Speedera, the firm acquired the venture capital division of Electronic Data Systems (EDS). During the period of 2002-2004, the firm acquired over $200 million of invested capital from various sellers of venture capital portfolios including Bowman Capital, Enron Broadband Ventures and Infospace. This investment activity was instrumental in the early formation of the secondary market for venture capital investments.
In 2008, we launched our fund of funds effort with the acquisition of Little Hawk Capital Management. We saw inefficiencies and investment outperformance in small venture capital funds. We have subsequently built a portfolio of over twenty small venture capital funds with leading early stage investors. Today we co-invest alongside these funds in their high-growth businesses.
Over the last decade, the firm evolved from being a pioneer of secondary investments into the leading provider of liquidity for the venture capital market. We manage over $1.75 billion from institutional investors and operate with one of the largest investment teams in the market.×